What Are Cookies Anyway?

Cookies are small text files that get stored on your device when you visit a website. Think of them as sticky notes that help websites remember things about you between visits. Some expire quickly, others stick around longer.

We use different types for different purposes. Some are absolutely necessary for the site to function. Others help us understand what's working and what isn't. And yes, some help us show you relevant content based on what you're interested in.

Types of Tracking We Use

Here's a breakdown of what we actually collect and why it matters to you.

What We Actually Track

Here are the specific things we collect when you use our site:

• Pages You Visit We track which pages get the most attention. This tells us what topics people care about and helps us create more of what's actually useful.
• Time Spent on Site How long you stick around gives us a sense of whether our content is engaging or if people bounce immediately. Quick exits usually mean we need to improve something.
• Device and Browser Info Knowing what devices and browsers people use helps us make sure the site works properly for everyone. We see way more mobile traffic than we expected, so this info matters.
• Geographic Location We collect general location data (city level, not your exact address) to understand where our audience is located and what local context might be relevant.
• Referral Sources We track how people find us - whether through search engines, social media, or direct links. Helps us focus our efforts on channels that actually work.

️ How Long We Keep This Data

Different types of data stick around for different lengths of time. Here's what to expect:

️ Third-Party Services We Use

We don't do everything in-house. Here are the external services that also place cookies when you visit our site:

• Google Analytics The standard analytics platform. Tracks visitor behavior and gives us insights into how people interact with the site. You can opt out using Google's browser plugin if you want.
• Marketing Platforms We use services like Facebook Pixel and Google Ads tracking to measure campaign performance and show relevant content to people who've visited before.
• Form Processing When you submit a contact form, we use third-party services to handle that data securely and prevent spam submissions.

Your Control Options

You have several ways to manage what we track. Some are easier than others.

Keep in mind that blocking all cookies will prevent some site features from working properly. You might have trouble logging in, submitting forms, or accessing certain content.

How We Protect Your Information

We take data security seriously, but let's be realistic - no system is 100% bulletproof. Here's what we do to keep your information safe:

We use SSL encryption for all data transmission. Our servers are protected with industry-standard security measures. We limit access to tracking data to only the people who need it for analysis. And we don't sell your personal information to third parties - full stop.

That said, if you're concerned about privacy, using browser privacy modes, VPNs, or cookie blockers gives you additional protection beyond what we provide.

Updates to This Policy

We update this policy when we change how we handle data or when legal requirements shift. When we make significant changes, we'll update the date at the bottom of this page and might notify you through the site or email if you're on our contact list.

We don't update this constantly just to keep lawyers happy. Changes happen when there's an actual reason for them.